Brand New Online Drinks Retailers Shakes Up The Beverage Industry
All Things Drinks’ company ethos is focused around creating a drinks community that connects and educates people in a diverse and inclusive digital space.
1st September 2021, UK – All Things Drinks, a brand new online drinks company is, proud to announce its launch into the UK market.
Founded by Plumpton-trained winemaker, Dimple Athavia, All Things Drinks is a one-stop-shop for carefully selected artisanal wines, beers, spirits and non-alcoholic drinks. The ever growing portfolio is accompanied by lots of information about each product as well as fun and quirky food and cocktail recipes.
The ethos of All Things Drinks is centred around creating a diverse and inclusive community that not only sells drinks but connects and educates people in a holistic digital space. Founder Dimple hosts regular virtual live interviews and tastings with producers, cocktail makers and drinks experts on the @all_things_drinks_uk Instagram page.
All Things Drinks is committed to being a responsible retailer. All orders are packaged with eco-friendly, recyclable materials and delivered using next day delivery. Customers also receive 10% off on their first order.
Dimple Athavia is an unquestionably experienced and ambitious drinks expert, with over a decade of experience working in the drinks industry. Trained at Plumpton College’s Wine Division, Dimple holds a BSc in Viticulture and Oenology, and a MSc in International Retail Management with a focus on online wine buying for her Masters dissertation.
Speaking about the inspiration for All Things Drinks, Founder and CEO, Dimple Athavia said:
“Opening a wine shop has always been a dream for me, but I knew it had to be more than that. I wanted to create a space for drinks that was dynamic, inclusive and diverse, where customers were not only able to discover amazing new flavours, but also engage and connect with the people behind their favourite brands. That’s why I realised it needed to be an online platform, to make it as accessible as possible for everyone. After several years of working towards this vision of an inclusive drinks community, I’m so thrilled to finally welcome you all in. Watch this space for some exciting future plans!”
Diversity and representation is a key driver for Dimple - Talking about her heritage, she said:
“I am a very proud Indian woman. Born and raised in South Mumbai, my dad is Gujarati and my mum was Maharashtrian. During the twelve years spent working in this industry, I’ve only ever come across a handful of BAME women and I’m yet to come across any female Indian retail entrepreneurs. I’m passionate about inspiring others, and representation is an important part of that. I hope to inspire other women who look like me and have an entrepreneurship dream. My door (and DMs!) is always open for budding female entrepreneurs to reach out.”
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