PRINCE: A London Private View

Collaborator of Musician Prince to Exhibit Photographs in London

2S Productions is pleased to announce the first photo exhibition

by Afshin Shahidi, Prince: A London Private View, being held 27th February to 9th March at Herrick Gallery, 93 Piccadilly, London.

The exhibition will feature rare and intimate images primarily drawn from Shahidi’s recently published photo book. Illustrating Prince’s exceptional talent through his strenuous work ethic, enigmatic persona, unique charm, and sexual charisma, the limited edition prints on view will convey the power of the late musician’s flamboyant and multi-instrumental performances. The qualities that made Prince a worldwide phenomenon are captured in striking still reflections by his colleague and friend, Afshin Shahidi.

Iranian-born Shahidi collaborated with Prince longer than almost any other photographer. He met the musician in their shared hometown of Minneapolis back in 1993 at Prince’s renowned recording studio, lyrically portrayed by the artist as “there aren’t any rules in Paisley Park”. Initially working as a cinematographer, Shahidi’s passion for creating still images was obvious to Prince who soon after invited him to photograph his then band, the New Power Generation.

After a trial period, and satisfied with the essence, Prince asked Shahidi to become his official still photographer. In this position, Shahidi captured Prince on stage and at play, in highly styled settings and in candid situations. He travelled with Prince from Panama, to Morocco, to London and beyond. The relationship between the two transitioned from professional peers, to duelling conversationalists, to trusted companions. Ultimately, Shahidi’s unique access to the notoriously inaccessible Prince gave him the opportunity to create indelible images of the icon.

Shahidi hopes his photographs will give the public a renewed appreciation for the late performer and recalls of Prince: “He became my mentor, business partner, travel companion, collaborator, and – most important – my friend. He took it upon himself to encourage me to see the world as a place of opportunities, not limitations. He taught by example. I knew I had to grow as a photographer, both technically and artistically – I had no choice. My subject was, unequivocally, the most talented musician of our time.”

Exhibition Details

Dates: 27th February to 9th March 2019

Location: Herrick Gallery, 93 Piccadilly, London, W1J 7NQ

Opening times: 11am to 6pm


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About 2S Productions Ltd

2S Productions Ltd is a company hosting events for artists.


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