Advantage Business Partnerships Founder Joins Paris Trade Mission as Part of Mayor’s International Business Programme

Advantage Business Partnerships (ABP), performance improvement specialists, has today announced it has been selected as one of the companies joining London Mayor Sadiq Khan on a trade mission to Paris. The initiative, led by the Mayor’s International Business Programme and London & Partners, is designed to help high-growth B2B companies identify partnerships and to explore business opportunities in Europe. Daryl Woodhouse, Chairman of Advantage Business Partnerships, will be the company’s representative on the trade mission.

As part of the mission in March, the selected organisations will be given the opportunity to connect with senior-level executives at one-to-one meetings, roundtables and networking events, as well as with international investors and organisations supporting foreign innovators to set up activity in Europe.

ABP was invited to join The Mayor’s International Business Programme in January of this year. The programme is designed to support high-growth businesses from London achieve their growth ambitions through trade missions, a bespoke mentoring scheme and expert advice and workshops.

The Mayor of London, Sadiq Khan, said: “I am delighted that Advantage Business Partnerships will be in Paris to showcase some of the most innovative and entrepreneurial businesses London has to offer.

“Our great city has a long and proud history of trading and doing business with our friends overseas and that will never change.

“I look forward to working with Advantage Business Partnerships, to build new relationships, attract investment and show the entire continent that London is Open and the best city in the world to do business with.”

Daryl Woodhouse, founder and Head of Strategy & Leadership, Advantage Business Partnerships, said: “Being involved in The Mayor’s International Business Programme has been a truly beneficial experience in terms of our own growth ambitions and those of our clients and I’m delighted to be part of this month’s trade mission to Paris. The trip will provide a fantastic opportunity to build new relationships to aid the growth of both ABP and our clients.”

- ENDS -

Editor’s Notes

The Mayor of London, Sadiq Khan, is this week visiting Paris and Brussels to make the case that, despite Brexit, London remains open to business, investment, talent and ideas.

Sadiq is visiting these key European capitals in a bid to strengthen economic, business and cultural ties between London and its European neighbours.

At the same time, representatives of companies on the Mayor’s International Business Programme – which helps London based companies with growth and export opportunities – are accompanying the Mayor in Paris, while others are with Deputy Mayor for Business, Rajesh Agrawal, in Berlin and Madrid.

About Advantage Business Partnerships:

Advantage Business Partnerships’ purpose is to support businesses in achieving their full potential with maximum growth results.

Their online solutions support their ambitious clients with the key tools and knowledge to scale up their businesses sustainably, and they are currently exploring growth into new markets outside the UK. In addition, their award-winning team provides a range of 1:1 mentoring services, leadership development training and monthly business growth workshops delivered by experienced entrepreneurs and business advisers.

For more information please contact:

Advantage Business Partnerships:

Louise Massara

Phone: 07870 727715


About Advantage Business Partnerships Ltd

Advantage Business Partnerships Ltd ( provide businesses with coaching, mentoring and consultancy services and are performance improvement specialists. Our team of business experts have a wealth of experience from a range of different business backgrounds and work in partnership with business owners to help grow their business, large or small.