The Company Cashing in by Cooling Things.
The Company Cashing in by Cooling Things.
Five years ago, I quit events.
I did so because I had an auto immune disease, MS, and events caused stress and stress aggravated my health issues. It worked, I had fewer relapses but more surprising was that the pounds just seemed to melt away.
I know most folks aren’t that fortunate. That’s why it's global value is £220 Billion, thanks to leading players like Atkins Nutritionals, Weight Watchers and Herbalife. Summer is here, and so that weight-watching industry is just as quickly ramping up it's marketing.
With that in mind, I found a way to invest in this huge sector in 2012 to help my dad and so many others – but also with a mission to build wealth through technology.
Lokkima. ( Pronounced Lock-Key-Mah, an Estonian word meaning "WAVE or Curl" as I see it as a new wave of franchising and cosmetic technology).
The Science of Fat
Please don’t think I’m suggesting you invest in some new diet fad. Far from it.
The technology I want to tell you about involves a breakthrough procedure approved by the U.S. Food and Drug Administration, an agency that is always on the lookout for scams.
In fact, the company I have in mind successfully treated more than 4,000 patients during its first 2 years working in a 5 star Hotel Spa.
It also has published more than 40 medical papers and abstracts on its science, which was developed at a teaching hospital affiliated with Harvard Medical School.
And besides the tens of billions of dollars spent on weight loss each year, there’s another number that demonstrates how large this market could eventually be.
According to the WHO ( World Health Organisation), More than two-thirds of men and almost six in 10 women are overweight or obese. The condition causes a wide range of problems that can lead to premature death, including heart disease or diabetes.
And in addition to the obese, millions more of us are in pretty good shape but would just like drop a few unsightly pounds. I know from experience that it’s hard to get rid of love handles. For women, it’s often the hips or thighs that bedevil them.
These are the kinds of cases tailor made for what’s known as “aesthetic medicine,” a field that includes everything from plastic surgery to liposuction.
Forecasters at BCC Research estimate that aesthetic medicine is growing at an annual compound rate of 7.4% and should hit $4.8 billion by the end of next year.
Clearly, Lokkima and other aesthetic medicine firms have a great opportunity to do well now and in the future. This growing medical tech firm uses controlled cooling to eliminate unwanted body fat in a nonsurgical, minimally invasive procedure known as cryogenic ( freeze) lipolysis ( death).
That’s a mouthful. So let me tell you about it.
Simply stated, Lokkima freezes away the fat. The company uses a cooling device to destroy fat cells. The device extracts energy from those cells without damaging other tissue.
Fat Freezing also has no effect on a client’s skin, which means no need for recovery time and no sign of treatment.
Over the course of two to four months, the fat cells in the treated areas are gradually eliminated through the body’s normal metabolic processes.
For a demonstration of how it works, watch this segment from the Breakfast Show in Southern Africa.
Lokkima’s CryoLipo system consists of a control unit and a number of applicators. Lokkima derives most of its revenue from sales of the CryoLipo system and then of its turn-key business franchise opportunities.
If it executes as successfully, as it has the past five years, against its plan, Lokkima will see a lot of growth.
To capitalize on its potential, Lokkima, based in London, with more than 5 years of experience in the medical device industry, has split Lokkima’s sales team in two. One sells the Lokkima equipment, and the other focuses on selling the Franchising. Lokkima also holds teaching events for aesthetic professionals so they give clients the best results – and lead to more referrals.
It’s all starting to pay off.