Supermum’s salon dream becoming a reality

On 13th June, Magda Deaconescu cut the ribbon of her stylish new Just Cuts salon and arrived at The Heart Shopping Centre in spectacular style. The latest opening is her second salon in under six months, bringing her dream of owning her own hairdressing salon to reality.

Originating from Australia, the hairdressing giant, Just Cuts, is teaming up with UK investors like Magda to bring their innovative salons to the heart of communities like Walton-on-Thames. Business owner and local mum, Magda Deaconescu, was thrilled with how local residents quickly took to the idea of her no-appointment-necessary salon.

“Both myself and my husband were slightly nervous the night before as we didn’t know what to expect. But as soon as the ribbon was cut at 9am, the salon was full! Just like the Wandsworth salon in March, the turnout was amazing. It was great to see customers coming and enjoying the new salon, with the first 30 people in the queue getting a free Style Cut.”

As part of their Grand Opening Special Offer, they treated the first 30 customers to a free cut, with everyone else benefitting from a discounted price – down to £15 from £19. The new salon quickly began to resonate throughout the whole shopping centre, with people stopping by and taking a peek at what the latest addition has to offer.

“You can’t book an appointment at our salon, however our app allows you to check in and join the queue so you can continue shopping until it’s your turn to get in the chair. Using our app also builds up loyalty points to spend on any service or JUSTICE Professional product – you get one point for every £1 you spend.”

Magda was supported by four new salon staff including her senior stylists, trained the week before by the Just Cuts team who flew all the way over from Sydney! Magda, who plans to open five Just Cuts salons this year, will be looking for more senior stylists from Walton-on-Thames as the salon’s reputation continues to grow.

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Editor’s notes:

For more information, contact Liam on liam@revpr.co.uk or 07395 641 523.

Images attached: Magda cutting the ribbon; Walton-on-Thames salon.


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About Just Cuts

Just CutsTM is a hairdressing salon that bridges the gap between a barber and a high end hair salon. Our fixed price, no appointment system is a convenient and practical solution for our Clients, offering them affordable Style CutsTM cuts from fully qualified Stylists. Just Cuts’” was the brainchild of Denis McFadden, who, back in 1982, turned a simple idea into a business concept that would change the hairdressing industry forever. Always ahead of the curve, McFadden decided to run a promotion at his Sydney salon to boost business and offered all Clients a “no appointment, $6 Style Cuts’” cut”. The response was outstanding and the idea of Just Cuts’” was born. We’ve grown to be the largest hairdressing company in the Southern Hemisphere and we perform over 100,000 Style Cuts’” cuts for our Clients each week!


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