Start-Up’s and SMEs: You Need Print

Despite the advances in social media and digital influences which affect businesses globally, print marketing remains an essential element of marketing endeavors. You probably think its “old fashioned” or out of date but be assured this is not the case. Marketing is the lifeblood of any start up but it’s easier to achieve than it seems.  In a competitive sphere where everyone is trying to shout out the loudest it might seem hard to be heard over everyone else.  But that’s where printed marketing materials can come into their own.

Branded Office Stationery

Professional high quality printed letterheads, envelopes and compliment slips can make a huge difference to how people view your business. Investing in these branded items will immediately create the sense of legitimacy and trust around your business.  Every business needs to mail things whether it be sales brochures, invoices, reviews, to HR documents, the list is endless but ultimately having your own professional printed stationery is key to making a strong impact.

High quality printed folders are a fantastic way to keep documents in check but also allows your employees and prospects to use the folder repeatedly. Presenting documents in an attractive branded folder featuring your logo can be very influential.  A folder can be used for a variety of different purposes, including pitches, trade show handouts and sales. If you are attending trade shows to your pitching your products and services you can use the folder to create a media or press kit.

Business Cards

Getting people to follow you and your business on social media platforms is great and it is important however the noble business card is probably one of the best investments for a start-up, or any business for that matter.

Business cards are essential for any business but especially for start-ups and SMEs who are required to network in order to increase their customer and supplier base. You never know when you may meet a potential new customer so having business cards to exchange is essential. Attaching business cards to direct mailers, leaflets and invoices shows professionalism but also acts a form of marketing and ultimately means your customer has a visual on your contact details.

Ensure your business cards are of a high quality and design.  Be sure to include your branding, logo and all essential information prospects need in order to contact you. Remember you can always use the back of the card too, this is a great space for marketing your business when done correctly.

Brochures and Leaflets

Producing high quality printed brochures can be an effective way to give more details about the products and services you offer. Your brochure should be professional and leave your customers and potential new clients with a more detailed understanding about your business and make them feel like they can trust you and your services or products.

Flyers are a very important marketing tool as they allow you to include a lot of information about your company without being as overwhelming as a booklet. You are able to attract attention with engaging images and designs and limited text yet still getting your message across. When designer your flyer make sure your logo and contact details are visible with clear calls to action to give them a reason to contact you!

The key to the success of using printed marketing materials is integrating print alongside your online marketing endeavors. One cannot solely work without the other. High quality, well designed marketing materials are essential to start-ups and SMEs and should meet the needs of your customers and potential new clients.

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We are We are a leading online printing company that specialises in high quality printing and design services. Our ambition is to be the best print and online design company, so we invest heavily in technology and software development to ensure faster turnaround times, sharper pricing and higher quality. We are here to help your marketing budget go further without compromise. We continually invest in technology to improve upon our quality, production efficiency and turnaround times. Any cost saving is passed onto our customers which allows us to offer incredibly competitive prices. We predominantly serve Design Agencies, SME’s, print buyers, local authorities and large corporate businesses. Our website and business is designed to help businesses promote themselves cheaply and easily through print and for larger customers to help stretch those limited marketing budgets. We accomplish this by providing easy to personalise design agency quality templates accompanied with cheap high quality printing. We believe that well designed, high quality print, delivered into the right hands on time has and will continue to have an important role in the marketing mix. Print UK is here to help achieve that aim. That's our promise. Production We run a 24hr production operation which allows us to be extremely responsive and dependable, couple this with our continuous investment in stat-of-the-art equipment and we are able to deliver flexible print solutions. That allow us to cater for all complexities and scales of print work from standard generic print products i.e. Leaflets, Business Cards etc... to extremely complicated, time constrained, bespoke products that are increasingly used as part of any marketing and advertising strategy. Artwork We are here to help your marketing budget go further without compromise. We continually invest in technology to improve upon our quality, production efficiency and turnaround times. Any cost saving is passed onto our customers which allows us to offer incredibly competitive prices. If your a novice to the print and design world we would suggest that you use our 'design templates' rather than spending hours trying to work out how to produce your own print artwork, it will undoubtedly be a cheaper, less time consuming option. Also you know that your artwork will print properly and it will allow you more time to focus on your business. If you're an expert and have print ready artwork, what are you waiting for? Choose your specification, upload your artwork and we'll deliver wherever you want. If you have any questions or want more insight into our business please get in touch.