The power behind Boots recycling scheme
September of this year Boots & No.7 launched a new recycling initiative. Encouraging customers to bring back hard-to-recycle health, beauty, and wellness empties. (https://www.boots.com/boots-recycling-scheme)
Since its launch, the scheme has seen 104,235 products deposited using the innovative Scan2Recycle technology. (https://boots.scan2recycle.com/s2r/)
No7 is the top beauty brand that has been recycled.
Yorkshire based recycling company Reworked (www.reworked.com) is taking care of the full-service recycling element of the campaign - Specialising in innovative ways of dealing with hard-to-recycle plastics.
Since the September launch Boots has recycled 1,150 kg (over one tonne) of plastic, thanks to the dedication of its sustainability savvy customers. The initiative has seen over 30,000 customers signing up to take part in the scheme, scanning in 104,235 empty products using the Scan2Recycle technology.
The scheme is the first of its kind to come to market, allowing customers to recycle empty health, beauty and wellness products* (even from brands not stocked at Boots) - with customers receiving £5 worth of Boots Advantage Card Points when five products are deposited. The scheme is currently available in 50 stores across the UK, find your nearest eligible store here - https://www.boots.com/boots-recycling-scheme
ReWorked have been named as Boots official recycling partner for the scheme and will be taking care of all the items deposited. With over 30 years of experience in the recycling industry, they are experts in all areas of sustainability. However, their specialism is in hard-to-recycle plastics that others often deem as 'non-recyclable'. ReWorked are repurposing the materials into new items, such as storage containers to be reused within Boots warehouses for years to come.
To find your nearest recycling bank visit Boots.com/Boots-recycling-scheme
ENDS -
For more information, please contact marketing@reworked.com or call 07598955604
*Exclusions apply – For health and safety reasons, we cannot accept the following items: aerosol cans, perfume bottles, nail polish bottles, hair dyes, brow and eyelash tints, safety razors and razor blades, disposable razors and razor heads, used PPE (disposable masks, gloves and visors), food packaging including crisps, medicine, vitamins and supplements blister packs and foils; any electrical items such as hairdryers and straighteners and any medical devices, electrical or not. From 27 December, we will no longer accept some items which can easily be recycled from home, including shampoo, conditioner and body wash bottles.
** Terms and conditions apply. Only one reward can be claimed per day, regardless of how many items have been recycled over the 5 items threshold. From 27th December a maximum of 6 rewards per account will be issued in any calendar month. All subsequent deposits will be accepted but not rewarded.
Notes to Editors
Results as of 24 September – 17 November 2020:
Number of Registrations – 31,223
Number of products deposited – 104,235
Number of KG of plastic recycled – 1149.05 (over 1 tonne)
Top products deposited
Toothpaste
Mascara
Hand Wash
Lipstick
Foundation
Manual Toothbrush
Face Moisturiser
Body Lotion
Face Serum
Face Cream
Top 10 brands deposited
No7
Boots own brand
Colgate
L'Oreal
Nivea
Dove
Garnier
Clinique
Oral B
Rimmel
Top 10 stores and number of items
Leicester Fosse Park Shopping Centre 5,638 items
London 361 Oxford Street Sedley Place 4,951 items
Brighton North Street 4,758 items
Dartford Bluewater 4,669 items
Bournemouth Castle Point Shopping Park 4,528 items
Birmingham Fort Dunlop 4,450 items
Birmingham The Bull Ring Shopping Centre 4,413 items
Cardiff Queen Street 3,691 items
Cheltenham High Street 3,630 items
Birmingham High Street 3,527 items
About Boots UK:
Boots UK (boots.com) is the largest pharmacy-led health and beauty chain in the UK and its purpose is to champion everyone’s right to feel good.
With 2,336* stores and a team of around 52,000* colleagues, of which approximately 6,600* are registered pharmacists, the Boots brand has been at the heart of local communities across the UK since 1849. Boots UK is committed to providing exceptional customer and patient care and being the first choice for pharmacy, beauty, healthcare and wellness, alongside offering its innovative portfolio of product brands, including No7, the UK’s No1 skincare brand, Soap & Glory, Liz Earle, Sleek MakeUP and YourGoodSkin.
Boots UK is part of the Retail Pharmacy International division of Walgreens Boots Alliance (Nasdaq: WBA), which is a global leader in retail and wholesale pharmacy, touching millions of lives every day through dispensing and distributing medicines, and through its convenient retail locations, digital platforms and health and beauty products.
More company information is available at boots-uk.com.
*As of Aug. 31, 2020
About Reworked
Reworked Products is the Innovative plastic recycling arm of the MyWaste group. We specialise in the recovery and remanufacture of plastic product from the retail and consumer industry and also Ocean plastic recovery. Helping maintain a circular economy for plastic waste for brands and supporting the clean-up of the seas and oceans worldwide.
We will be taking the material from the Boots/No7 partnership and recycling all element back into graded granule for use in remanufacture. Our in house processing will create a clean graded granule which is used in new products. Our onsite board manufacturing facility will also create bespoke items such as furniture, shop fitting and building materials. www.reworked.com
About Metrisk & Scan2Recycle
Metrisk Ltd developed Scan2Recycle to reward consumers who engage with recycling, creating positive change and a lasting shift in behavioural trends. Leveraging our partnership with ReWorked, a recycling powerhouse has been created, which delivers industry leading reporting and traceability, whilst importantly, 100% landfill diversion and zero incineration, ultimately helping to protect our planet for future generations. www.scan2recycle.com