April Fools Products

The Monster Factory

Presents

DOWN UNDERBRELLA

Leading gift company The Monster Factory presents the Down Underbrella, the must-have accessory for those in sunny climates who occasionally miss a cooling downpour.

Feeling the heat? Burnt out? Well, as a global pop songstress once (nearly) sang, ‘you can stand under my Down Underbrella –ella – ella.’ Featuring a light-weight chrome shaft, ergonomically shaped handle and wood-effect tip, the Down Underbrella acts as the perfect parasol and portable sun shade, but when a heatwave strikes and you find yourself dreaming nostalgically of a grey day in Grimsby, at the touch of a button results in a personal and perfectly contained rainstorm, to instantly refresh and reinvigorate, without splashing your surroundings. With three settings – light drizzle, heavy rain and monsoon the Down Underbrella will never disappoint.

The Down Underbrella has a 92cm deep nylon canopy designed to protect the user from the elements, come rain or shine. It is available in six stand-out colours including bright white, caramel and flamingo pink and has a powerful automatic opening mechanism, activated at the push of a button.

The Down Underbrella makes the perfect present for ex-pats, globe-trotters back-packers and sunburnt Brits abroad – or indeed anyone with a tendency to overheat the moment the mercury starts to climb, so whether you’re soaking up rays on the beach, having tea in the sunshine, or braving a hellish commute, the Down Underbrella means you can effectively manage your own micro-climate making sweat patches and red faces a thing of the past.

About the DOWN UNDERBRELLA:

• Available to pre-order now for release on [Martin to fill date in here].

• RRP to be announced shortly.

About The Monster Factory:

The Monster Factory was established as a giftware company in 1998, quickly establishing a reputation as a market leader. It specialises in working with licensed brands to create product ranges that combine great function with first class design. The Monster Factory prides itself on its innovation, capturing the DNA of each character or license with humour and flair. Over the years, its products have carved out brand new merchandise categories and won numerous industry awards. As well as selling their own catalogue, the company also collaborates with retailers and licensors to develop exclusive ranges and bespoke product offerings. With offices in the UK, USA and China, The Monster Factory is perfectly placed to realize their partners vision – from concept through to the final packaged product.

For enquiries, please contact The Monster Factory on 020 3011 1210, email hayley@themonsterfactory.com or visit www.themonsterfactory.com.


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About The Monster Factory

Established in 1998, The Monster Factory designs, manufactures and sells unique products. We specialise in working with licensed brands to create products that are really appealing and complement the brand. Our products have created new licensed categories and won numerous industry awards. We also work with retailers and Licensors to develop exclusive ranges and bespoke products. With offices in the UK, USA and China we can take a concept through to the final finished packaged product worldwide.