Lone Design Club Champions Female-Led brands With International Women’s Day Pop-Up and Events #breakthebias

In celebration of the International Women’s Day 2022 #breakthebias campaign, female-founded omnichannel retailer Lone Design Club will celebrate with a unique curation of female-empowering, independent and sustainable brands at their central London, Covent Garden pop-up store.

LDC IWD store will showcase both new and regular planet conscious, female-led brands. These brands are breaking the mould and glass ceiling in the fashion, beauty and lifestyle industries, and with the retail renaissance in full flow, LDC can’t wait to get these brands on the high street.

“When people think about fashion, for many, it is an industry synonymously associated with women. At a first glance, they’re not incorrect, women indeed tend to spend more time studying, spending and shopping than men. However, while females may be the target audience, fashion remains a male-dominated business. *

While 85% of graduates studying and working in fashion are female, only 14% of the major fashion brands are led by women. Many of the most influential fashion houses are still run by men. However, we are slowly beginning to see a rise of the female CEO in fashion. LDC is delighted to be a part of this movement, showcasing these extraordinary female-led brands in one of London's premium shopping locations, 138 Long Arce”. LDC CEO Rebecca Morter

LDC continues to grow to their community of over 300 ethical brands and is delighted to introduce ethical swimwear from Hannah Attalah of Oceanus and BETTY & MOIRA. Luxury sustainable PJs by Orchard Moon, cosy leisurewear from PALS Wear and a new partnership with renowned female-founded and sustainable accessories brand Hill and Friends.

In true LDC style, CEO Rebecca Morter will host a live event on the day, exploring the topic with a selection of female designers and business entrepreneurs. More information and RSVP here.

More on the brands…..

Hill and Friends fit perfectly with Lone Design Club's core sustainability, ethics, and community values. They create cherished, heirloom pieces that endure seasonal trends and are designed to be passed down through generations.

The LDC X Hill and Friends edit includes The Happy Puffy Hobo, a spacious hand-crafted leather bag with fun winky emboss logo front, The slouchy “Happy Face” tote, perfect for shopping days and weekend getting aways and Hill and Friend cute “slang” clutch bags

Oceanus is on a mission to redefine swimwear and empower women. Designed to turn heads, each piece in the collection evokes a sense of self-expression to help women stand out and feel powerful. The brand exudes confidence through its unique textures without compromising on sustainability.

BETTY & MOIRA make playful swimwear and womenswear for daydreamers who want to bring excitement to their wardrobe. Named after the designer, Holly Standfield's, grandmothers and the label was inspired by their different tastes and incorporates Betty’s love of elegant details and classic cut and Moira’s pendency for glamour and colours.

Orchard Moon is a London based brand that is all about sustainable luxury lounge and nightwear. They embrace creativity and believe that sustainability can be brave, colourful and fun. Their pieces feature unique and exclusive hand-painted prints inspired by the abundance of the natural world.

PALS Wear is a sustainable and ethical womenswear brand focused on gym, yoga, pilates and activewear. Their products are made entirely of recycled polyester and spandex mix, which is OEKO-TEX® Certified. OEKO-TEX® is a fully traceable fabric with 100% compostable packaging

Notes to Editors

Editors Notes:

Officially launched by Rebecca Morter in 2017, Lone design Club is an omnichannel platform supporting the growth and awareness of independent and sustainable brands.

LDC currently platforms 300 + ethical designers, working within their core sustainability, ethics, and social impact pillars. With around an 80% female-led brand base.

Lone Design Club’s hybrid business model is powered by a robust online presence with engagement driven by their immersive retail pop-ups. Partnering with some of the UK's most renounced estates and landlords, LDC were one of the first platforms to bring sustainability to the high-street and beyond.

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